You can choose to plant a tree the next time you book with Eurostar
Eurostar has stated that it will collaborate with an environmental organization to minimize rail travel’s carbon footprint.
In collaboration with Trees4Travel, the high-speed rail service that connects the UK with destinations in mainland Europe will offer travellers the opportunity to plant a tree when booking their journey.
With the Trees4Travel partnership, the rail business will be able to offer passengers the option of funding tree planting when they purchase their tickets.
Customers who book a trip through the corporate travel portal Eurostar for Business can pay an extra £3 (€3.50) to fund the planting of a tree.
Each donation will be matched by the train company.
As part of reforestation programs in underdeveloped nations, the Trees4Travel group will plant fresh seedlings. Replanting programs are carried out by the corporation in places such as Haiti. According to them, the project aims to restore ecosystems and biodiversity while also providing jobs for Indigenous people.
In the past, tree-planting programs have been criticized as a trendy method for businesses to appear ecologically conscious.
Unfortunately, these plans may result in the introduction of non-native plants or the creation of monocrop forests devoid of biodiversity.
Tree-planting initiatives should help the existing ecology as well as any communities engaged. It’s also critical that plans ensure that the trees be cared for in the future.
The railway company’s effort comes in response to growing demand from Eurostar business customers for more environmentally friendly travel options.
“We are proud to be the greener way to go between the UK and the continent and we are committed to reducing our own impact on the environment. We know that sustainability is at the heart of business travel policies and we are always looking for more ways we can help our business travellers to be part of creating a more sustainable future.”Paul Brindley, Eurostar’s Head of Indirect Sales & Distribution